A creative and strategic approach to contemporary marketing

Discover a diverse field that emphasizes creating, communicating and delivering products and services that have value for customers, clients and your firm. Graduates typically pursue careers in advertising, brand management, direct marketing, selling, consulting and retail management.

Connect with the business community via executive lectures, internships and site visits to local employers. We'll give you a solid background and professional networking opportunities so you'll have a competitive position in the job market.

Our programs

Industry connections

American Marketing Association: Network with business professionals, develop new marketing skills and meet fellow students with similar professional interests.

International Business Forum: VCU hosts this annual event to create awareness of global commerce and the related international forces that shape our world.

VCU Marketing Roundtable: The VCU School of Business and Richmond-area senior-level marketing executives work together to foster thought leadership.

VCU Sales Management Forum: This group of local senior sales management executives meets regularly to share issues and promote ideas in the sales field.

Verizon Speaker Series: Executives, experts and industry leaders share business insights, personal experiences and strategies for success.

Valerie Jackson to deliver address at VCU School of Business commencement

Valerie Jackson to deliver address at VCU School of Business commencement

Wednesday, November 28

Jackson is a VCU graduate and is Board Chair and Principal of Jackmont Hospitality

7 takeaways of social media good, bad and ugly from VCU Business forum

7 takeaways of social media good, bad and ugly from VCU Business forum

Thursday, November 1

The Oct. 24 forum brought four social media experts together to talk about the global influence of social media

Business Endowment Day Luncheon

Business Endowment Day Luncheon

Wednesday, October 31

Over 100 donors and student recipients attended the 2nd annual School of Business Endowment Day Luncheon

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Spring 2019 Business Career Fair

Spring 2019 Business Career Fair

Tuesday, February 12
10:00 a.m.

School of Business Open House

School of Business Open House

Saturday, February 16
9:00 a.m.

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Quick Facts

18

Scholarships awarded through the Sales Management Forum

53%

Increase in undergraduate marketing majors

35%

Increase in articles published in peer-reviewed journals

1,000+

Community members attended our events