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Marketing Resource Center
As a strategic service partner, we work with the VCU School of Business Dean’s Suite, academic departments, business units, the greater VCU Enterprise and community partners to advance strategic communication and marketing priorities.
We bring to the table years of industry experience, thought leadership, a passion for new ideas and a love for storytelling. Through a commitment to service and collaborative teamwork, we uncover relevant, meaningful and impactful ways to elevate VCU Business School’s brand and reputation.
How can we help with your marketing and communications efforts?
As a professional institution, we maintain a consistent visual identity aligned with university brand standards.
Use the resources below to ensure your materials follow VCU Business and university brand guidelines:
If you’d like help creating marketing and communications materials for your academic department, business unit or program, email our team at busmarcom@vcu.edu. We’ll follow up to coordinate an intake meeting.
Do you have an announcement, event promotion or time-sensitive notice you’d like to share with the VCU Business community? Submit your request using the VCU Business Event & Announcement Promotion Request form.
The form allows you to request promotion across VCU Business channels, including the This Week at Snead student email newsletter, Snead TV slides, social media and the website events calendar.
Note: We’re transitioning from our previous promotion request forms to this new, consolidated form. During this transition, we will continue to monitor submissions made through the previous forms to ensure no requests are missed.
If you’re looking for help developing a story, creating multimedia content or exploring editorial or media opportunities, please see VCU Business News, Events and PR Support below.
Do you have an idea for a VCU Business news article or feature story? Do you have an event coming up and are looking for media or PR support? Our team can help.
Fill out our editorial request form to get the process started.
Here, you can:
- Submit VCU Business news story ideas for consideration
- Request event coverage and communications support
- Ask for media/PR support - let our team pitch a story for you to VCU News!
Know a student graduating who should be profiled in VCU News’ “Class of” series?
Share your recently published work or recent awards and accomplishments so we can help amplify your work through VCU Business news and communications channels.
For updates, changes, or new content on the VCU School of Business website, please submit your request using our website intake form.
Our office has the following items available to borrow:
- 8’x8’ VCU School of Business step-and-repeat backdrop
To request an item or suggest a future addition, email us at busmarcom@vcu.edu.
Not sure where to begin, your request doesn’t fit neatly into these buckets or you need help on a project not listed here?
Reach out to our team at busmarcom@vcu.edu and we can schedule a consultation.
NOTE: We will evaluate projects and their priority based on editorial priorities, resource availability and technical feasibility.