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Marketing Resource Center
As a strategic service partner, we work with the VCU School of Business Dean’s Suite, academic departments, business units, the greater VCU Enterprise and community partners to advance strategic communication and marketing priorities.
We bring to the table years of industry experience, thought leadership, a passion for new ideas and a love for storytelling. Through a commitment to service and collaborative teamwork, we uncover relevant, meaningful and impactful ways to elevate VCU Business School’s brand and reputation.
How can we help you with your marketing and communications efforts?
Are you planning to use the VCU School of Business brand in your marketing and communications?
As a professional institution, we maintain a consistent visual identity aligned with university brand standards outlined on VCU Brand.
In this section, you’ll find VCU Business–specific resources, including:
If you do not see what you’re looking for, please contact the VCU Business Marketing and Communications Office at busmarcom@vcu.edu.
Do you have an announcement, event promotion or time-sensitive notice you’d like to share with the VCU Business community?
Use the channels below to help spread the word. These options offer different ways to reach students, faculty, staff and visitors, depending on your message and goals.
Select the best channel for your announcement and submit your request using the appropriate form:
- Snead TV slides
Request on-campus promotion displayed throughout Snead Hall - This Week at Snead (TWaS) weekly newsletter
Submit events and announcements intended for undergraduate business students - Social media
Request promotion across VCU Business social channels - Website events calendar
Submit events for inclusion on the VCU Business website
If you’re looking for help developing a story, creating multimedia content or exploring editorial or media opportunities, please see VCU Business News, Events and PR Support below.
Do you have an idea for a VCU Business news article or feature story? Do you have an event coming up and are looking for media or PR support?
Our team can help you. Please fill out our editorial request form to get the process started.
- VCU Business news story ideas and event coverage
- Additional media/PR support - let our team pitch a story for you to VCU News!
If you have a specific need to promote research you can use this form supported by VCU Enterprise Marketing:
Research promotion request
Know a graduate who should be profiled in VCU News' "Class of" series? You can submit them using this form:
VCU News Student profile nomination
Do you need marketing and communications materials to help increase awareness and understanding of your academic department, business unit or program?
Work with our team to identify and update your message.
Do you need VCU School of Business-branded materials or equipment for an event?
Our office has the following items available for you to borrow:
- One black tablecloth with VCU School of Business branding
To request or suggest an item, please email us at busmarcom@vcu.edu.
Not sure where to begin, your request doesn’t fit neatly into these buckets or you need help on a project not listed here?
Reach out to our team at busmarcom@vcu.edu and we can schedule a consultation.
NOTE: We will evaluate projects and their priority based on editorial priorities, resource availability and technical feasibility.