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Marketing Resource Center
As a strategic service partner, we work with the VCU Business School Dean’s Suite, academic departments, business units, the greater VCU Enterprise and community partners to advance strategic communication and marketing priorities.
We bring to the table years of industry experience, thought leadership, a passion for new ideas and a love for storytelling. Through a commitment to service and collaborative teamwork, we uncover relevant, meaningful and impactful ways to elevate VCU Business School’s brand and reputation.
How can we help you with your marketing and communications efforts?
Are you planning to use the VCU Business School brand in your marketing and communications?
As a professional institution, we must provide a consistent visual identity based on guidelines outlined on the VCU Brand Source website: brand.vcu.edu.
In this section you will find VCU Business School-specific resources:
If you do not see what you are looking for, please contact the VCU Business Marketing and Communications Office at: busmarcom@vcu.edu.
Do you have an announcement, event promotion, save the date or time-sensitive notice you need to share with the VCU Business School community?
You can use our Snead TV Slides, TWiSH Weekly Newsletter, Social Media Channels and our VCU Business School website to spread the word.
Select the best channel for your announcement:
Do you have an idea for an article or multimedia feature story you would like us to help you write, edit, produce and share?
Our team can help you. Please fill out our editorial request form to get the process started.
- Editorial Request
- Story Ideas and Multimedia Content
- Multimedia Production (Video, Audio, Photography)
- Additional Media/PR Support
If you have a specific need to promote research you can use this form supported by VCU Enterprise Marketing.
Do you need marketing and communications materials to help increase awareness and understanding of your academic department, business unit or program?
Work with our team to identify and update your message.
Do you need VCU School of Business-branded materials or equipment for an event?
Our office has the following items available for you to borrow:
- 7'x7' VCU School of Business-branded pop-up backdrop
- 7'x19' VCU School of Business-branded pop-up backdrop
- More items coming soon!
To request an item, please email us at busmarcom@vcu.edu.
Not sure where to begin, your request doesn’t fit neatly into these buckets or you need help on a project not listed here?
Reach out to our team at busmarcom@vcu.edu and we can schedule a consultation appointment.
NOTE: We will evaluate projects and their priority based on editorial priorities, resource availability and technical feasibility.