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• Marketing

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• Why Marketing?
• Marketing at VCU provides a broad understanding of the business world by advancing thought leadership and opening doors to career opportunities including sales, market research, event marketing and brand management.

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  VCU Department of Marketing

  Welcome to the Marketing Department website!  Many exciting events are coming up in the School of Business and Department, including celebrations with our 75th Anniversary, a Marketing faculty research seminar and the VCU Sales Managers Forum. 

  See our broad array of academic programs, research initiatives and corporate partnerships.

  We invite you to connect with us.  Contact me at mwlittle@vcu.edu with any questions you may have.

  Sincerely,

  Michael W. Little, Ph.D.
  Chair of Marketing

   

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  • American Marketing Association
  • The VCU Chapter of the American Marketing Association offers students opportunities to learn from (and network with) regional marketing professionals.  More 

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  • Faculty Spotlight

  • Imagine earning two degrees in one discipline, but then pursuing a completely different field of study of your Ph.D.  Unheard of?  This is the case with Dr. Kenneth Kahn, Professor of Marketing and Director of the VCU da Vinci Center for Innovation...  More

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  • Alumni Profiles
  • Svetlana Korenman, a 2010 Marketing alumna, came into a job market still reeling from the 2008 financial crisis.  But proved success is possible in uncertain times.  The secret?  Preparation.  More
  
  

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